Tuesday, April 18, 2017

3 benefits of Complying with Business Law



The numerous laws governing businesses can seem overwhelming for the owners of small business. Without the scope or capital for an in-house legal department, it comes down to you to ensure compliance, and if you lack understanding on your own part, this can cause significant problems.

However, business law is not something to be brushed under the carpet and forgotten about. Used to protect the rights of consumers and companies alike, a failure to comply with it could easily be levied against you if a dispute should arise, with some very serious and unpleasant consequences for you and your small business.



If you haven’t been paying attention until now, here are just a few of the reasons why you might want to make an extra effort to familiarise yourself with these important statutes.

Compliance Helps to Avoid Legal Costs


The cost of legal disputes should not be underestimated. Claims can be ruinously expensive for those who find themselves on the wrong side of the law, and this means that you ought to avoid them wherever possible. Considering that the future of not only your business, but your staff members too, rests on you remaining solvent, it’s far wiser to spend some time brushing up on the Consumer Rights Act than it is watching your fortunes slip away because you failed to do so.

Saturday, April 1, 2017

Importance of Employee Physical Well Being in the Office



How do you run a successful office environment? Well, as the old saying goes, a happy employee is a productive employee, something that is all too often overlooked by employers trying to get the most bang for their buck. Recently, trends in more forward-looking companies are moving away from long, rigid work days and more towards making employees comfortable so that they can produce the best work possible. One crucial part of this is ensuring that health problems caused by the office workplace are minimized – after all, it doesn’t make sense to have employees off sick because of issues that could have been prevented. Here’s a few things to think about in terms of improving physical workplace well-being.



Ergonomics

Well-designed office furniture and equipment is very important for physical well-being in the office. Back pain is one of the largest contributors to medical leave for employees, so ensuring that chairs are properly designed to prevent the wrong kinds of stresses being placed on the spine is essential. Many ergonomic office chairs don’t have backs, which stops people from leaning on them and getting into bad posture habits. Often, such chairs have higher seats than normal, to put their users in a half-standing posture, reducing the curvature of the spine. Alternatively, some designs allow the shins to rest on specially built pads, providing extra support.

Monday, February 27, 2017

5 Unique Ways Small Businesses Can Utilize Social Media Platform



Is social media marketing viable in today’s world? Some people tend to think that social media only offer networking platforms where people read and write meaningless things. But it is an online platform where you van engage people from all walks of life on any topic that is interesting. The topic could be related to the services or products you sell in our business. It is all about what you present to the people that will provoke them to debate about. There are meaningless content on social media, but it depends on how you capture the attention of your target audience.



Hubspot, a web hosting provider, claims that more than 90% of digital marketers find social media helpful while over 80% have seen results regarding increasing traffic on their sites. It is all about how well you utilize the social media platform for your marketing and business needs. Even though almost 100% of marketers are utilizing the social media, more than 80% are not aware of how they can make the most use of the online platform. There are several ways you can make the best use of social media for your business.

Increase conversion


Conversion is when you turn your readers or followers into buyers. When you regularly make contact with your customers, it will increase the chances of them buying your products or services. It allows you to sell on social media by posting and uploading content on a regular basis. It is simple when you have many followers. However, you have to keep them occupied with your site. You need to post something new every day or week to help engage them in a certain topic. Choose topics that are interesting for your followers and ask them for their views to help you come up with a topic they like.